Higher Logic - All Together

Higher Logic Webinar
More than Just Engagement: How PPAI Stays Relevant Year-Round

When members continually see the value in being part of your association, renewals become a no-brainer – and everyone wins.

Watch the webinar recording to hear how Promotional Products Association International (PPAI) – a trade association who brings suppliers and distributors together – deepened connections with its members and offered value in a brand-new way with Promo Connect, an online community. See how they reshaped the way they interacted with members and listened to more than just the loudest voices.

Learn how to:

  • Create peer-to-peer connections that go beyond networking at an annual conference
  • Support the launch of an online community through marketing automation
  • Gather data to better understand member needs and provide ongoing value

Presented by:

 Melissa Weber (PPAI)

Melissa Weber
Professional Development Manager
Promotional Products Association International

Will Machin (Higher Logic)

Will Machin
Senior Community Manager
Higher Logic