Building a Seamless Digital Customer Experience
Align your tech stack with the customer lifecycle
For many companies, the digital customer experience is the customer experience. Your customers likely interact with you almost entirely online (as they do things like submit support tickets, tag your business profiles on social media, or visit your website), making the evaluation of your customers’ digital experience a key step on the road to improving it.
"Digital experience delivery is a business-critical obligation"
- Forrester Research
In this eBook, you'll: