Welcome to the August edition of HUG Buzz, a bi-monthly customer-service-focused e-newsletter developed to bring you the very best and latest information and tools you need to ensure your users are happy, engaged and informed.
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August 2014
Volume 1, Issue 6
5th Annual HUG Super Forum - September 25-26, 2014

Don't Miss the 5th Annual HUG Super Forum

Register today to join us September 25-26 in Arlington, Virginia, at the 5th annual HUG Super Forum. Our annual conference is packed with two keynotes, eighteen breakout sessions, one-on-one consulting time with the Higher Logic team, and many networking opportunities throughout the conference. See why others attend, and register before this Friday, August 22 to secure your discounted early-bird registration.

Register Now

HUG Buzz - Product Enhancements
  Thought Bubble  

How Your Biggest Detractors Can Become Your Best Promoters

Your community is a positive and productive environment in which members should be encouraged to share ideas and activities. But dealing with less-than-positive community members is inevitable. While negativity is infrequent, it’s always best to have a plan in place.

Here are seven proactive ways to handle “detractors” and their concerns, to help you set the tone for a positive community environment.


HUG Buzz - Product Enhancements

Automation Tool

Update: HUG Bootstrap Project

As you know, we re-launched HUG late last month and have begun updating existing clients’ and new clients’ sites to the Bootstrap framework. The resulting product will mean the delivery of a superior site experience that’s responsive, touch-friendly and consistent.

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New Functionality: Reply by Email

New Functionality: Reply by Email

After a few months of beta testing, we are pleased to announce the release of a new “Reply by Email” functionality to all Connected Community users! This feature enables members to create new messages or reply to existing messages (including attachments) from their email client.

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HUG Buzz - HUG Resources

Boost Engagement with Mobile Apps

NEW! 10 Tips to Boost Engagement with Mobile Apps

Have you used a mobile device today? Did you use an app? Research shows an estimated 1.2 billion people check their mobile devices roughly 150x per day. Ensure your organization is mobile and keep your members involved. Check out these 10 tips for ideas to increase community activity and engagement with mobile apps.

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2014 Community Benchmarking Report

2014 Community Benchmarking Report

In a few short weeks, we will be releasing our 2014 Community Benchmarking Report in collaboration with Marketing General. The report is designed to provide valuable insight on what kind of engagement to expect, best practices and benchmarking metrics that association leadership can take into account to measure success.

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HUG Buzz - Tip Corner

Five Tricks for Managing Email Deliverability


Monthly Poll Ramps Up Engagement for CFMA


In an effort to ramp up engagement and get their community talking, the Construction Financial Management Association created a “Question of the Month” poll, which ties directly into popular discussions.


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New Tricks: Top 10 Community Refreshers to Remind Members


Everyone – whether you’re established or a brand new member of a community – can benefit from a quick refresher course to get the most out of membership. Here, we’ve compiled a list of our favorite need-to-know tips.


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HUG Buzz - Upcoming Events

Improving Member Engagement

Date: Tuesday, August 26, 8:30 AM - 5:00 PM (EST)

Join us for our complimentary, in-person training focusing on member engagement at Higher Logic’s Arlington, Virginia headquarters.



Help Us Pick a Topic

We’re crowd-sourcing the topic for our next Learning Series, slated for September 18. Hosted by Andy Steggles, president and chief customer officer, you’ll help us determine on which topic Andy will present. Click the button below to weigh in!

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HUG Stats

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