On Thursday, November 16th, we hosted a live webinar that dove deep into the future of member engagement automation. Tom Lehman, Lehman Associates's Founder & CEO, and Andy Steggles, Higher Logic's President & Co-Founder, discussed the automation of personalized interactions and using data points from the ecosystem of AMS, marketing automation and community platforms to help your organization’s business objectives.
The session covered:
| Tom Lehman
Founder & CEO
About Higher Logic:
Higher Logic is the leading provider of cloud-based community and marketing automation solutions. Organizations worldwide use Higher Logic to bring people all together, by giving them tools to interact, share ideas, answer questions and stay connected.
About Lehman Associates:
Lehman Associates is a strategy and research practice focused on the effective use of technology by associations and other nonprofits, helping our clients maximize their return on investment by leveraging technology as a strategic asset. Lehman Associates also publishes the Lehman Reports™ series of industry studies on nonprofit use of technology products and services, a trusted source of information for both nonprofit organizations and technology providers.